Founder-Led Sales Videos
The most popular Founder-Led Sales content, handpicked for you.
Featured Shorts
Build The System Before The Team
Why you need a sales system before a sales team. A fractional sales leader's perspective on sustainable growth.
Watch Video →Create This System Before Hiring Salespeople
Don't hire sales reps until you have a playbook. Learn why building the system first is crucial for scaling revenue.
Watch Video →My First Sales Hiring Mistake
Avoid common hiring pitfalls. Louie shares his personal experience with early sales hires and what he learned.
Watch Video →The Best Email That Gets Replies
A tactical email outreach tip to increase your response rates immediately. Simple but effective.
Watch Video →Complete Fractional Sales Leadership Playlist
Watch Individual Videos

The 3-Gate Test: Should You Quit Your Job or Business?
Founder Growth
Stop Being Your Company's Best Closer
Founder Growth
Stop Hiring Bad Sales Reps (Ask This Instead)
Hiring & Team Building
2 Steps to hiring great salespeople
Hiring & Team Building
4 Steps to Be a Leader People Admire
Founder Growth