Founder-Led Sales Videos
The most popular Founder-Led Sales content, handpicked for you.
Featured Shorts
Build The System Before The Team
Why you need a sales system before a sales team. A fractional sales leader's perspective on sustainable growth.
Watch Video →Create This System Before Hiring Salespeople
Don't hire sales reps until you have a playbook. Learn why building the system first is crucial for scaling revenue.
Watch Video →My First Sales Hiring Mistake
Avoid common hiring pitfalls. Louie shares his personal experience with early sales hires and what he learned.
Watch Video →The Best Email That Gets Replies
A tactical email outreach tip to increase your response rates immediately. Simple but effective.
Watch Video →Complete Fractional Sales Leadership Playlist
Watch Individual Videos
The $250,000 Hiring MistakePressure is your friendBuilding a great sales team from scratchGetting Business on LinkedInYour Sales Playbook Is NOT Just for SalesBig Hiring MistakeStop Being Your Company's Best CloserFree Yourself From Sales Management2 Steps to hiring great salespeopleFounders: When to Let Go of SalesThe Secret Email Step That Gets RepliesWhy Prospects Go SilentBuilding The System First Before Building The TeamFounders, Fire YourselfStop Managing Sales, Start Leading GrowthWhy Fractional Sales Leadership Could Be Your Next Big Career MoveIs a Fractional Sales Leader right for your business?Fractional Sales Leader vs Sales VPMy 1st Sales Hire MistakeHiring a Fractional Sales Leader? ASK THESE 3 THINGS!Here's what a Fractional Sales Leader doesYou don't need a full-time Sales VPWhy Your Sales Growth Has StalledGive Your Sales Team This One DocumentMy Simple Fix for Sales & Marketing AlignmentFire Yourself From SalesBuild This Before Hiring SalespeopleGet New Sales Reps Productive In 2 WeeksWhy Your Top Sales Reps QuitHow One Sales Hire Failed FastWhy Your Sales Reps Are FailingA Wake Up Call That Saved MeThe Best Question For Hiring SalespeopleAt 73 I'm Still Learning SalesDon't Hire A Salesperson Until You Do ThisCircle Of Success For FoundersHiring Salespeople? Ask These 3 QuestionsDon't Die With Business RegretsBuild The System Before The TeamIt's A Terrible Time To Be In SalesHow Reality Kills Founder-Led GrowthThe One Page Sales Team FixThe $200k Sales Hire MistakeFounders' Sales Advice That Actually WorksHow To Really Build Grit As A FounderCreate This System Before Hiring SalespeopleMy First Sales Hiring MistakeThe Best Email That Gets Replies