Articles
Expert insights on sales leadership and team optimization
The Founder Burnout Calculator: How Much Revenue Are You Losing by Doing Sales Yourself?
Founder-led sales past $3M ARR costs you 3-5x more than you realize. Use the Founder Burnout Calculator to discover your hidden costs and learn how to transition to scalable sales.
Why Promoting Your Top Sales Rep to Manager Almost Always Fails
Promoting your top sales rep to manager is a $150,000 mistake. Learn why sales skills don't equal management skills, and what to do instead to build a scalable sales team.
The 3 Critical Questions You Must Ask Before Hiring a Fractional Sales Leader
Stop guessing. Use this vetting framework to ensure you hire an operator, not just a consultant. Learn the three questions that separate high-impact fractional leaders from passive advisors.
4 Signs Your $1M+ Business Needs a Fractional Sales Leader (Not a VP)
Stop acting as the bottleneck to your own revenue growth. Learn the four operational signals that indicate it's time to deploy a Fractional Sales Leader to build your sales engine.
VP of Sales vs. Fractional Sales Leader: The $250k Decision You Can't Afford to Get Wrong
Why premature executive hiring destroys cash flow and how to bridge the gap between founder-led sales and a full-time executive. Learn when to hire fractional vs full-time.
What a Fractional Sales Leader Does: Stop Paying for Advice, Start Getting Execution
The difference between a binder full of theories and revenue lies in who is driving the car. Learn what a Fractional Sales Leader actually does day-to-day to build your sales engine.
What is a Fractional Sales Leader? The Capital-Efficient Model for Scaling Out of Founder-Led Sales
The capital-efficient model for founders between $1M and $10M ARR who need to build a sales machine but aren't ready for a C-Level hire. Learn how fractional leadership works.
135% of Quota and Put on a PIP: Why Written Accountabilities Save Sales Teams
A salesperson hits 135% of quota, then gets put on a PIP after a role change. Learn why written Position Contracts prevent this management failure and save sales teams from costly turnover and legal issues.